Ever dreamed of causing a little social apocalypse in a cute life simulator? In inZOI, that’s not a bug—it’s a feature. Spreading rumors here isn’t just idle chatter: it’s a strategic tool for weaving intrigue, influencing lives, and doing it all with style. In this article, I’ll break down how the system works and why it might just become your favorite weapon.

What Are Rumors in inZOIImage: youtube.com

What Are Rumors in inZOI?

In inZOI, rumors aren’t just background gossip—they’re a full-fledged gameplay mechanic woven into the social simulation. Rumors allow characters to influence one another: tarnishing reputations, altering relationships, lowering social standing, and even sparking public ostracism.

Players can start rumors through special dialogue options or via the in-game app Bubbly—the local social network. The catch? Rumors don’t appear out of thin air. They’re often based on other ZOIs’ actions, especially if they’ve done something shady or outright nasty.

What Are Rumors in inZOIImage: thegamerimages.com

Requirements for Spreading Rumors

Want to start spreading rumors? It’s not as simple as just wanting to—you’ll need to tarnish your karma. Gossip is only available to ZOIs with negative karma, and the worse your reputation, the juicier the lies you can unleash.

❓ Here’s how it works:

  • "Slightly Bad" karma unlocks Rumor Text—harmless gossip that might dent someone’s rep.
  • "Bad" karma lets you spread Malicious Rumor Text, which can seriously damage your target’s social standing.

😈 To ruin your karma, you’ll need to indulge in petty (or not-so-petty) misdeeds:

  • Littering (missing the trash can counts!).
  • Sending rude or absurd messages to other ZOIs.
  • Polluting public spaces (yes, farting in public matters here).

Once you hit the right level of "anti-social," the game will let you know you’re ready to become an info-saboteur.

Requirements for Spreading RumorsImage: gamespot.com

How to Spread Rumors

Rumors in inZOI don’t just float around randomly—they have specific delivery methods, and you decide how to deploy them. Here are the main ways ZOIs spread gossip:

Through Dialogue. If your ZOI is "bad" enough, conversation menus with other ZOIs will unlock options like "Share Rumor" or "Spread Malicious Rumor." This is the most direct and dramatic method—tell one ZOI, and soon the whole neighborhood will know.

How to Spread RumorsImage: thegamerimages.com

Via Bubbly. The in-game social app lets ZOIs post text-based rumors for others to see in their feeds. It’s a mass-broadcast method—one post, maximum reach.

Overheard Retold. ZOIs can eavesdrop on NPC gossip and choose to keep it secret or pass it along. The game tracks the "social chain," with some ZOIs amplifying rumors and others filtering them out.

AI Reactions Social Consequences

When you start a rumor, the game doesn’t just log it—it triggers a chain of social reactions. The AI is designed so ZOIs react like real people, with emotions, biases, and memories.

🤖 Thanks to the Smart ZOI system:

  • If a rumor aligns with a ZOI’s personal experience (e.g., they’ve seen the target act suspiciously), they’ll believe it more.
  • Some ZOIs are natural gossips, spreading info faster.
  • Others are skeptics, ignoring or even defending the target—especially if they’re close.

AI Reactions Social Consequences inZOIImage: steampowered.com

The AI also remembers who started the rumor, and that can backfire—actions have consequences in inZOI.

❗️ Rumors actually impact lives:

  • Relationships suffer—friends may abandon the target.
  • Reputation drops—especially for public figures or working ZOIs.
  • Behavior changes—victims may become withdrawn, anxious, or desperate to clear their name.
  • Social opportunities shift—some get uninvited to parties; others lose Bubbly clout.

Rumors in inZOI aren’t just background noise—they’re a powerful tool for shaping the world and its characters. Use them wisely (or recklessly), because every piece of gossip could spark a new drama. And who knows? You might just become the most talked-about ZOI in town.

Main image: ensigame.com